NewYorkTimesBestsellerPoBronsonandAshleyMerryman’sworkchangesthenationaldialogue.Beyondtheirbestsellingbooks,youknowthemfromcommentaryandfeaturesintheNewYorkTimes,CNN,NPR,Time,Newsweek,Wired,NewYork,andmore.E-mail,Facebook,andTwitteraccountsarefilledwithdemandstoreadtheirreporting(suchas“HowNottoTalktoYourKids,““CreativityCrisis,“and“LosingIsGoodforYou“).InTopDog,BronsonandMerrymanagainusetheirastonishingblendofscienceandstorytellingtorevealwhat’strulyintheheartofachampion.Thejoyofvictoryandthecharacter-buildingagonyofdefeat.Testosteroneandtheneuroscienceofmistakes.Whyrivalsmotivate.Howhomefieldadvantagegetsyouaraise.Whatteamworkreallyrequires.It’sbaseball,theSAT,salescontests,andLinux.HowbeforedaVinciandFedExwereinnovators,first,theyweregreatcompetitors.OlympianscarryTopDogintheirgymbags.It’sinbriefcasesofWallStreettradersandMadisonAvenuemadmen.RisktakersfromSiliconValleytoVegasracetoimplementitsideas,aseducatorsdebateitinhallsofacademia.Nowseeforyourselfwhatthisgame-changingtalkisallabout.
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